First days
How to give your newborn a massage, step by step
5 min read
When to do it, what to use on the skin, the strokes from feet to back and when to stop: newborn massage, calmly explained, with official sources.
The world of newborns
Advice from the boutique for the early years
Practical guides written in our boutique and checked against official sources: what you really need, how to dress your baby season by season, and how to handle the first months.
Feeding
How to ease breast pain while breastfeeding
6 min read
Sore nipples, engorgement and mastitis: where the pain comes from, what to do at home and when to call your midwife or doctor, with official sources.
New mums
Coping with stress as a new mum: what helps and when to ask for help
5 min read
What's normal in the first weeks, how to tell the baby blues from postnatal depression, what helps day to day and who to ask for help, with useful numbers and official...
First days
How to bath your baby, calmly and safely
5 min read
How often, how to check the water, what to get ready first and the safety rules: bathing your newborn, step by step.
Dressing your baby
Newborn clothes: how to choose the right fabrics, sizes and pieces
6 min read
Fabrics for every season, first-month sizes, easy fastenings, what to avoid and how many pieces you need: the boutique's guide to newborn clothes.
New mums
The best apps for new mums: which ones are really worth using in 2026
5 min read
The apps for new mums that really exist in late 2026, in Italian: three trackers for feeds and nappies, IO and INPS Mobile for paperwork and Peanut for meeting other m...
Expecting
How to pack your hospital bag: what to bring and what to leave at home
7 min read
Your hospital bag item by item, for you and your baby, season by season, plus what to leave at home and how to spend the last few weeks.
Expecting
10 things to do before your newborn arrives: a guide for new mums
6 min read
The ten things to get ready in the final weeks, in the right order: a cot in your bedroom, the layette, your hospital bag, an approved car seat, antenatal classes, mat...